From overpromoting, to not being active enough, there are several things hotels can avoid when setting up their Instagram strategy. By building the right foundation on their social media profiles, hotels can easily engage with potential guests, inspire future travelers…
A Quick Guide to Creating an Instagram Hashtag Strategy
What are hashtags and why do we need to use them anyway? Let’s start from the basics. Hashtags were first introduced in 2007, when Twitter utilized them to share trending topics or words. Since then, all social media apps such…
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